resources
the things we use to help your business
Neuromarketing II - Podcast
Patrick Renvoisé joins us again to explain the science of Neuromarketing, a new model of understanding buying behaviour. [Duration: 11:53] 25 February 2010
The Future of B2B Marcom - Podcast
In this edition of Conversation from the Frontline of Marcom we look into the future of B2B marcom with business futurist Craig Rispin. [Duration: 10:57] 11 December 2009
How online video can improve your marcom
Online video used to be unreliable and expensive. That's all changed. See why in this super succinct demonstration ... [Duration: 1:13] 11 November 2009
Making Sense of Search - Podcast
In this edition of Conversation from the Frontline of Marcom learn why search engine optimisation is important from the first B2B SEO firm. [Duration: 11:58] 19 October 2009
Scientific Advertising: Free e-book classic
Someone is always reprinting Claude Hopkins. In 1923 he wrote a small book called 'Scientific Advertising'. Hopkins is hopelessly out of date, and amazingly current. He was the outstanding strategist and copywriter of his time. Some of it is dated or has been disproved; times and circumstances have changed. But despite it all, Claude Hopkins laid down guidelines that are too important, too eternal to be forgotten. That's why we've reprinted (in PDF) his words here. 19 June 2009
Surviving the dowturn: Radio interview
Image 7 Group managing director, Brad Entwistle is interviewed on Radio 6PR's Nightline program with host Graham Mabury to discuss our whitepaper on business survival in the downturn ... and how to be ready for the upturn. [Duration: 15:09] 17 June 2009
Guide to taking better photos
Your 10 minute guide to taking photos that look like they were taken by a professional. A PDF premium report for clients. 2 April 2008
